- eTHOS -
the cove and ethos?
Louie Psihoyos develops the ethos in The Cove in such a way that by the end of the film the audience has invested in it so much trust and belief. The professionalism and acknowledgment of the counter argument produces a sense of higher authority that only comes with unparalleled experience. Psihoyos' film combines the perfect mixture of both extrinsic and intrinsic ethos needed to convince the world of siding with O'Barry and the several other activists. The strong presence of ethos in this film undoubtedly complements and fortifies the usage of the other rhetorical appeals in way that guarantees the film to be an excellent means of vocalizing an argument.